Rival for Tata Nano?

vIndianz.com ( 3 Feb, 2010) — The original small car makers of the country who gave us the first economy car Maruti 800 are back with Maruti Cervo to compete with Tata Nano.

With Cervo the car makers are expecting to gain their lost position in the small car segment that they had during the days of Maruti 800. Maruti Cervo is priced between Rs 1,50,000 – Rs 2,00,000 (ex-showroom Delhi), which is higher than the price of Tata Nano.

It is still expected to give the Rs 1-lakh car a run for its money. Cervo is seen to be rolled out sometime in the month of May or June 2010, rediffmail.com reported.

With Maruti Cervo the car maker wishes to repeat the success of Maruti 800 and Maruti Alto. Maruti is working very hard to tap the entry level segment and it might reduce some features from the original model available in Japan.

Cervo which is a five-door hatchback model has a spacious passenger cabin. It comes equipped with a 0.7L, 660cc petrol engine capable of producing maximum power of 60bhp. The phenomenal fuel efficiency is one of the USPs of this car.

Cervo is build to attract the young generation and so the styling has been done keeping in mind just that. Arching roofline, sporty headlamps and fog lamps placed right next to the large grille makes the car look appealing.

The disadvantage is that the rear seat of Cervo is sufficient only for two passengers and the luggage box has space to carry daily shopping bags only.

Cervo is all about affordability, efficient engine and an economical price tag. Its sleek looks are just an add-on to attract the right segment of the consumer.

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